Sustainability
The environment, and sustainable living was at the core of founding Familiar Fibers.
The brand supports world organizations that are involved in these difficult issues, and you will be able to follow our journey for smarter textiles together.
We want to encourage people to think more environmental friendly, and hopefully join us in our move for a better future.
When you purchase Familiar Fibers products, you support 2 important textile organizations; Global Organic Textile Standard and Better Cotton Initiative.
GOTS
GOTS: Global Organic Textile Standard.
The Global Organic Textile Standard (GOTS) is the worldwide leading textile processing standard, for organic fibers. Including ecological and social criteria, backed up by independent certification of the entire textile supply chain. This means that everything from fiber to ready made products are organic. Also the working environment is reviewed meticulously, and must follow certain rules.
BCI
BCI, Better Cotton Initiativ.
Cotton is one of the most environmentally harmful fibers used all over the world. It takes a vast amount of water, and a lot of synthetic pesticides to grow cotton.
This organization educates and helps farmers to use less water by finding better soil and seed. Also finding non-chemical alternatives, less harmful to the earth.
“Beneficial insects, and using non-chemical alternatives to synthetic pesticides, helped BCI Farmers (compared to non-BIC Farmers) reduce their use of synthetic pesticides by 23% in 2015-16”.